2006 Show Schedule

Day 1 Tuesday, Sept. 12 12:00PM - 6:30PM    Track: Samsung Memory   Windows Symposium
Day 2 Wednesday, Sept. 13 9:50AM - 18:00PM    Track A: DRAM: Devices, Technologies   Roadmaps
9:50AM - 18:00PM    Track B: Flash: Devices, Technologies   Roadmaps
Day 3 Thursday, Sept. 14 9:50AM - 16:40PM    Track A: SoC Deployment   Memory for Storage Systems
9:50AM - 15:30PM    Track B: PCI Express Technology

[IMAGE] MemCon Image

Day 1: Tuesday, Sept. 12 — Track: Samsung Memory   Windows Symposium

12:30PM Denali Software Welcome & Introduction Lane Mason
Memory Market Analyst
Denali Software
12:35PM Denali Software Software: Embracing the New Frontier in System-On-Chip Design
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Mark Gogolewski
CTO
Denali Software
13:05PM The Evolution of Computing at the Dawn of Windows Vista
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Tom Trill
Director, DRAM Marketing
Samsung
13:20PM Flash Technologies and the Windows Platform
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James Borden
Storage Hardware Evangelist
Microsoft

John Loveall
Group Program Manager, Windows Device Experience Group
Microsoft
13:50PM The Role of Flash in Windows Performance Acceleration Rouston Panabaker
Architect, Mobile and Tailored PC Division
Microsoft
Break    
14:40PM The PC Demystified: Memory Subsystems and the Windows Experience Index
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Tom Trill
Director, DRAM Marketing
Samsung
15:00PM Vista's Visual Future: Graphics   Media in Microsoft's Next Operation System Alexis Mather
Sr. Manager, Technical Marketing
ATI
15:20PM Samsung Flash Solutions for the PC Platform Don Barnetson
Director of Marketing, Flash Memory
Samsung
15:40PM Denali Software Designing with NAND Flash: A System-Level Perspective
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Robert Pierce
Senior Director, Flash Products
Denali Software
16:00PM Flash Changes Computing - Computing Changes Flash
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Richard Lee Coulson
Intel Fellow & Director, Storage Technologies Group
Intel Corporation
16:30PM Break    
16:40PM Seagate HYBRID: UNLEASHING the POWER of the PC
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Josh Tinker
Personal Compute Market Development Manager
Seagate Technology
17:00PM Seagate Flash Memory and Windows Vista: A Closer Look John Dvorak (Moderator:)
Panelists:

Richard Lee Coulson
Intel Fellow
Intel Corporation

Don Barnetson
Director of Marketing, Flash Memory
Samsung

James Borden
Storage Hardware Evangelist
Microsoft

Robert Pierce
Senior Director, Flash Products
Denali Software

Josh Tinker
Personal Compute Market Development
Manager
Seagate Technology
18:00PM - 19:00PM Seagate Hosted Bar & Hors d'oeuvres Reception Sponsored by Seagate

Exhibit Hall Open: 9:50AM - 18:00PM

9:50AM Welcome & Introduction Lane Mason
Memory Market Analyst
Denali Software
10:00AM Memory Interface and Architecture Battle in Computing, Mobile Handset and Storage Applications
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Dr. Tae-Sung Jung
Senior Vice President
Memory Product Planning & Applications Engineering Team
Samsung Electronics
  Break    
11:00AM The Ring of Fire: DRAM Power Consumption in Infrastructure Applications
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Mark Honeck
Senior Manager, Product Marketing
Qimonda
11:30AM Simplified Solutions for High Speed Memory Interfaces Using Altera FPGAs
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Sanjay Charagulla
System Architect
Altera
12:00PM Memory Optimization: A Source for Data Center Power Conservation Tom Trill
Director of DRAM Marketing
Samsung
  Break    
13:30PM Rambus The Past, Present and Future of Memory System Concurrency
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Craig Hampel
Technical Director and Rambus Fellow
Rambus
14:00PM Denali Software Memory Controller IP and the System-Level Approach to DDR Deployment
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Brian Gardner
Vice President, IP Products
Denali Software
14:30PM Configurable Processors: Driving Efficient and Flexible Memory and I/O in SOC Designs
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Chris Rowen
President & CEO
Tensilica
15:00PM External memory considerations for next generation packet processor designs
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Shalesh Thusoo
Hardware Engineering Manager
Cisco
  Break    
15:40PM An Introduction to the DDR PHY Interface (DFI) Specification
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Darla Berkel
Director of Marketing,
ARM

Mike McKeon
Director, IP Products
Denali Software

Bryan Jones
IP Outsourcing Program Manager, Mobility Group LTG/DAC
Intel

Michael Ching
Marketing Manager,
Rambus

Dr. Steve Park
Vice President of ASIC   Foundry Engineering
Samsung Electronics

Navraj Nandra
Director of Marketing
Synopsys
16:10PM Close    
18:00PM - 20:00PM Exhibit Hall Reception - Hosted Bar & Hors d'oeuvres Reception

Day 2: Wednesday, Sept. 13 — Track B: Flash: Devices, Technologies Roadmaps

9:50AM Welcome & Introduction Lane Mason
Memory Market Analyst
Denali Software
10:00AM Memory Interface and Architecture Battle in Computing, Mobile Handset and Storage Applications
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Dr. Tae-Sung Jung
Senior Vice President
Memory Product Planning & Applications Engineering Team
Samsung Electronics Company
  Break    
11:00AM Emerging of Security Requirements in Memory Subsystems John Rudelic
Principal Engineer, Flash Memory Group
Intel
11:30AM NAND Error Correction Code Choices
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Peter Feeley
Product Marketing Manager, NAND Flash Memory
Micron
12:00PM Enabling Mass Market Usage of High-Density NAND in Multimedia Handsets
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Noam Kedem
VP, Marketing & Business Development
msystems
  Break    
13:30PM ONFI Flash Performance Enhancements through ONFI
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Amber Huffman
Senior Staff Architect, Storage Technologies Group
Intel
14:00PM Embedded Non-volatile Memory Applications
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Charles Ng
Vice President, Worldwide Sales & Marketing
Kilopass
14:30PM Denali Software Embedded Software for Mobile Memory Subsystems: A New Value Proposition
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Ramesh Subramaniam
Vice President, Embedded Software
Denali Software
15:00PM Staktek Expanding Flash Memory Capacity Through Package Stacking
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Bert Haskell
Director of Marketing, Consumer & Emerging Business
Staktek
  Break    
15:40PM Read Throughout Evolution in Memory Subsystems for Handsets
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Daniele Balluchi
Memory Architect Manager
STMicroelectronics
16:10PM Denali Software System Design Enablement for Multi-cell Flash
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Robert Pierce
Senior Director, Flash Products
Denali Software
16:40PM Samsung Latest Evolution of Memory Architecture in Handsets
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Anu Murthy
Senior Strategic Marketing Manager
Samsung
17:10PM Denali Software Flash Market Overview and Panel Discussion:The New Flash Dance — Analyzing the Dance Floor
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Lane Mason (Moderator:)
Panelists:

Jim Handy
Director of Nonvolatile Memory Services,
Semico Research

Alan Niebel
CEO
Web-feet Research, Inc.

IdaRose Sylvester
Sr. Research Analyst,
Semiconductors, IDC

Jim Cantore
President
JLC Associates
18:00PM - 20:00PM Close - Exhibit Hall Reception - Hosted Bar and Hors D'oeuvres
Exhibit Hall Open: 9:00AM - 6:00PM

9:50AM Welcome & Introduction Lane Mason
Memory Market Analyst
Denali Software
10:00AM Meeting the NVM Memory Market Requirements
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Darin G. Billerbeck
Vice President, Flash Memory Group
General Manager, Flash Products Group
Intel.
  Break    
11:00AM New Frontiers of Storage: Hybrid and Security
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Josh Tinker
Personal Compute Market Development Manager
Seagate Technology
11:30AM Inapac Technology How to Deliver Known Good SiPs: Going Beyond Known Good Die
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Naresh Baliga
Vice President, Marketing
Inapac Technology, Inc.
12:00PM Design and Characterization Techniques for High Speed Memory and Logic PHYs
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Michael Ching
Manager, Product and Patent Marketing
Rambus
  Break    
13:30PM Choose the Right Memory: Innovative Solutions for Networking and Communications
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Ray Fontayne
North American Segment Manager,
Strategic Marketing & Product Development
14:00PM High-definition Multimedia Technology Goes "Deep"
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Jim Venable
Director, Intellectual Property Products
Silicon Image
14:30PM Advanced Flash Management Technology
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Hiro Ino
Vice President, Marketing   Business Development, Mobile Handset Vendor Division
msystems
15:00PM Managing SoC Power at RTL
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Holly Stump
Vice President, Marketing
Sequence
  Break    
15:40PM Memory Market Overview & Outlook for 2007
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Lane Mason
Memory Market Analyst
Denali Software
16:40PM Close

Day 3: Thursday, Sept. 14 — Track B: PCI Express Technology

Exhibit Hall Open: 9:00AM - 6:00PM

9:50AM Welcome & Introduction Lane Mason
Memory Market Analyst
Denali Software
10:00AM Meeting the NVM Memory Market Requirements
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Darin G. Billerbeck
Vice President, Flash Memory Group
General Manager, Flash Products Group
Intel
  Break    
11:00AM The Reality of Successful PCI Express Technology Implementation
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David Lin
General Manager, PCI Express Products
Denali Software
11:30PM NXP Enabling PCI Express Innovations with NXP Interface Products
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Ho Wai Wong-Lam
Product and Technical Marketing Manager
NXP Semiconductor
12:00PM


PCI Express Compliance at the Physical and Protocol Layers
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Chuck Trefts
Senior Product Manager & Divisional Sales & Marketing Manager
Catalyst Enterprises

Christopher J. Loberg
Senior Marketing Manager
Tektronix
  Break    
13:30PM Designing PCI Express Based Systems Using FPGAs
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Aashish Malhotra
Product Marketing Manager, IP and Technology
Altera
14:00PM SerDes IP and Its Impact on High-Speed System Design Cost and Complexity
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Jeff Reynolds
Technical Marketing Manager, Physical IP
ARM
14:30PM Verifying a PCIe ASIC Using PureSpec and PureSuite
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Dave Mannion
Member of Technical Staff
Sun Microsystems
15:00PM PCI Express is Connecting
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Larry Chisvin
Chief Operating Officer
PLX Technology, Inc.
15:30PM Close