Avi Klein
Principal Engineer
Sandisk Corporation

Faster flash. Lower costs. How multimedia handset vendors can get it all.

Growing consumer demand for feature rich, storage intensive, multimedia handsets leads the industry to nearly double mobile handset storage capacity each year. Performance has become a critical factor in enabling quick sideloads and ensure user experience. Innovative flash technologies, such as All Bit Line (ABL) and X3 3-bit per cell NAND flash provide high performance, high capacity storage for mobile while keeping down costs which, of course, remains a priority for mobile handset designers.